This is cute as it solves a major problem with customers having to use, and more easily lose tokens. Neat integration with the push of a button on the one time password generating credit card :"It took InCard four years to develop the card, Finkelstein said. The company combined technology from a Taiwanese display maker, a U.S. battery manufacturer and a French security team, he said. A Swiss partner, NagraID, owns the rights to the process to combine the pieces and actually manufacture the technical innards of the card. The biggest development challenges were the ability to bend the card, power consumption and thickness, Finkelstein said. The result is a card that's as thin and flexible as a regular credit card and is guaranteed to work for three years and 16,000 uses. "Which is about 15 times a day, seven days a week," Finkelstein said."
Compliance with the FFIEC, or an emerging trend of convergence, trouble is it doesn't solve the majority of issues related to phishing attacks, rather it has the potential to undermine other companies' offerings. Now all they need is someone who'll take the role of an evangelist besides the well networked company executives.
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