Tuesday, March 21, 2006

Privacy issues related to mobile and wireless Internet access

I just came across a research worth checking out by all the wardrivers and mobile/wireless Internet users out there. While it's written in 2004, "Privacy, Control and Internet Mobility", provides relevant info on an important topic - what kind of information is leaking and how can this be reduced. The abstract describes it as :



"This position paper explores privacy issues created by mobile and wireless Internet access. We consider the information about the users identity, location, and the serviced accessed that is necessarily or unnecessarily revealed observers, including the access network, interme- diaries within the Internet, and the peer endpoints. In particular, we are interested in data that can be collected from packet headers and signaling messages and exploited to control the users access to communications resources and online services. We also suggest some solutions to reduce the amount of information that is leaked."



A more in-depth overview on the topic can also be found in "A Framework for Location Privacy in Wireless Networks", an excerpt :



"For example, even if an anonymous routing protocol such as ANODR is used, an attacker can track a user's location through each connection, and associate multiple connections with the same user. When the user arrives at home, she will have left a trail of packet crumbs which can be used to determine her identity. In this paper, we explore some of the possible requirements and designs, and present a toolbox of several techniques that can be used to achieve the required level of privacy protection."



Mobile/Wireless location privacy would inevitable emerge as an important issue given the growth of that type of communication, and the obvious abuses of it.



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The Practical Complexities of Adware Advertising

A report released by the The Center for Democracy and Technology yesterday, "How Advertising Dollars Encourage Nuisance and Harmful Adware and What Can be Done to Reverse the Trend", outlines the practical complexities of Adware Advertising. It gives a great overview of the parties involved, discusses a case study "CDT egages the advertisers", as well as outlines a possible solution, namely Adoption and Enforcement of Advertising Placement Policies. Here's a excerpt from the research findings :



"At this point, CDT has set a low bar by merely asking a small group of companies to contact us to discuss their advertising policies in the context of nuisance and harmful adware. We are working to increase awareness of the complex business models associated with nuisance and harmful adware, and we are pointing advertisers to policies and criteria that already exist as a step towards creating and enforcing their own policies. It is also imperative that advertising networks engage in self-regulation in order to aid in this endeavor. Initiatives such as the TRUSTe Trusted Download Program can help to set certification standards and provide public criteria for evaluating adware makers. Advertisers must demand strict compliance from their affiliates and refuse to work with blind networks and other networks that cannot commit to following stringent advertising policies. Without advertising dollars, there would be no nuisance or harmful adware. CDT is committed to working with advertisers to stem the tide of this nefarious form of software."



Now, if major advertising platforms start measuring the maliciousness of the Web, namely evaluate the participants' condition on a regular basis, they will loose the scale necessary for generating the billions of dollars necessary to, sort of, live with click-fraud. In respect to future online advertising trends, I feel that cost per performance/action model, would sooner or later emerge, given the successful collective bargaining of all the sites participating -- I really hope so!



How it would influence Google's ability to perform financially, contribute to the growth of Web 2.0, being among the few companies born in, is yet another topic to speculate on. As a matter of fact, Google recently launched Google Finance, still I miss what's all the buzz all about as compared to Yahoo's Finance Google still has a lot of job to do, given they actually want to turn and position themselves as Yahoo! 2.0 in respect to turning into a Internet Portal -- which I doubt as they tend to be rather productive while disrupting.



Great report, so consider going through it. And, in case you're interested in learning more about the different spyware/adware legislations, current and future trends, you can also check Ben Edelman's and Eric Goldman's outstanding research on the topic.



The post recently appeared at Net-Security.org - "The practical complexities of adware advertising"



More resources can also be found at :

Spyware/Adware Podcasts
Top 10 Anti Spyware Apps reviewed
Clean and Infected File Sharing Programs



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